Cov Lus Qhia
- Leej twg yog tus tswv Off-White?
- Virgil Abloh lub luag haujlwm hauv Off-White thiab Louis Vuitton yog dab tsi?
- Louis Vuitton cuam tshuam li cas Off-White?
- Kuv puas tuaj yeem kho cov khaub ncaws Off-White-style?
Leej twg yog tus tswv Off-White?
Original Founder
Tawm-dawbtau tsim los ntawm Virgil Abloh nyob rau hauv 2012 raws li cov khoom kim heev streetwear hom blending siab zam nrog lub nroog zoo nkauj.
Tau txais los ntawm LVMH
Hauv xyoo 2021, cov khoom lag luam khoom kim heev LVMH tau txais 60% feem coob ntawm Off-White, thaum Virgil Abloh khaws cov tswv cuab tsawg.
Hom Positioning
Txawm hais tias nyob rau hauv LVMH, Off-White ua haujlwm ntawm nws tus kheej thaum tau txais txiaj ntsig los ntawm LVMH lub zog thoob ntiaj teb.
Tam sim no tus tswv Structure
Niaj hnub no, Off-White tseem yog ib feem ntawm LVMH portfolio tab sis khaws nws cov cim npe txawv.
| Xyoo | Kev hloov tswv cuab |
|---|---|
| 2012 | Tsim los ntawm Virgil Abloh |
| 2021 | LVMH tau txais 60% feem pua |
Virgil Abloh lub luag haujlwm hauv Off-White thiab Louis Vuitton yog dab tsi?
Founder thiab Creative Director
Virgil Abloh tsim Off-White raws li kev sib xyaw ntawm cov khaub ncaws thiab khoom kim heev.
Teem sijhawm ntawm Louis Vuitton
Hauv 2018, nws tau raug xaiv los ua Tus Txiv Neej Tus Thawj Coj Kev Ua Yeeb Yam ntawm Louis Vuitton, ua keeb kwm ua thawj tus neeg tsim Dub hauv lub luag haujlwm.
Tsim Philosophy
Abloh txoj haujlwm tau txhais los ntawm kev tsim kho, cov lus hais, thiab kev coj noj coj ua dab neeg.
Txoj Cai thiab Cwj Pwm
Nws qhov cuam tshuam rau ob lub npe tseem txuas ntxiv, txawm tias tom qab nws dhau xyoo 2021.
| Xyoo | Virgil Abloh's Role |
|---|---|
| 2012 | Founded Off-White |
| 2018 | Tau xaiv los ua Louis Vuitton Tus Txiv Neej Tus Thawj Coj Ua Yeeb Yam |
Louis Vuitton cuam tshuam li cas Off-White?
Khoom kim heev Branding
Tom qab koom nrog LVMH, Off-White tau nkag mus rau cov ntaub ntawv zoo thiab nthuav dav nws cov khoom kim heev.
Kev sib koom tes thiab kev sib koom ua ke
Louis Vuitton thiab Off-White feem ntau qhia cov qauv tsim thiab cuam tshuam rau ib leeg cov khoom sau.
Kev nthuav dav thoob ntiaj teb
Nrog LVMH qhov kev txhawb nqa, Off-White tau nthuav dav nws lub xub ntiag nyob hauv cov nroog loj zam.
Elevated Market Position
Off-White txoj kev koom tes nrog Louis Vuitton tau txhim kho nws cov xwm txheej raws li cov khoom lag luam zoo tshaj plaws.
| Kev npam | Kev cuam tshuam rau Off-White |
|---|---|
| Khoom kim heev | Zoo dua fabrics thiab craftsmanship |
| Ntiaj teb no ncav cuag | Expansion mus rau high-end zam kev lag luam |
Kuv puas tuaj yeem kho cov khaub ncaws Off-White-style?
Kev Cai Streetwear Trends
Off-White tus kos npe tsim tsim kev tshoov siab ntau yam kev cai streetwear hom.
Foom koob hmoov rau tej khaub ncaws
At Foom koob hmoov, peb muab cov kev cai zoo tshaj plaws streetwear customization.
Kev xaiv khoom
Peb siv high-end fabrics xws li 85% nylon thiab 15% spandex kom phim cov qauv khoom kim heev.
Ntau lawm ncua sij hawm
Cov qauv yog npaj txhij hauv 7-10 hnub, thiab kev txiav txim ntau yuav siv sijhawm 20-35 hnub.
| Customization Options | Paub meej |
|---|---|
| Fabric xaiv | 85% nylon, 15% spandex, paj rwb, denim |
| Lub Sijhawm Lead | 7-10 hnub rau cov qauv, 20-35 hnub rau ntau |
Xaus
Off-White, tam sim no ib feem los ntawm LVMH, txuas ntxiv tsim cov khoom kim heev streetwear. Yog tias koj tab tom nrhiav kev cai Off-White-inspired apparel, Bless muaj cov kev pabcuam zoo tshaj plaws.
Cov ntawv hauv qab
* Fabric muaj pes tsawg leeg raws li cov neeg siv khoom nyiam.
Post lub sij hawm: Mar-05-2025
